Bagwell Marketing

A full service Advertising, Public Relations and Marketing Company.

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Financial Services Marketing

Marketing for Banks, Credit Unions, and other Financial Institutions

Bagwell Marketing traces it's roots back to 1974 in Ardmore, Oklahoma. Our first client was a financial institution.

Through the years John Bagwell has designed thousands of bank ads for financial institutions.

Today, we continue to assist banks, savings banks, and credit unions with solid, results-oriented advertising and marketing support.

Here are some key benefits we offer as your marketing partner®.

	Poster This poster was designed to kick off an Internet Banking product for Gateway Bank in Dallas, Texas.
	Direct Mail Piece This direct mail pieces tied in with the poster (above) along with other support material. More Direct Response Marketing
	Annual Report We designed this annual report for a financial institution. From glossy four color pieces to simple economical jobs, we can handle it all.
	Logo Design When First National Bank of Ada, Oklahoma changed their name to Vision Bank, they called us to design their new logo.
	Newspaper Ads This ad helped kick off the name change campaign for Vision Bank (see above). More Newspaper Ads
	Radio Advertising The campaign for First National Bank of Ada, Oklahoma's name change to Vision Bank (see above) also included radio advertising. Here is the jingle we created for the campaign. Listen to bank jingle Requires Windows Media or Real Audio Player. If you are unable to play this recording, you can download the free real audio player here.

Here are some key benefits we offer as your marketing partner®:

Banking experience - Over 25 years of experience in the banking field. Our client list includes over 300 financial institutions in 30 states. These range from small rural banks to metropolitan banks with multiple locations.

Knowledge of the industry - Our agency actively participates in the Bank Marketing Association at a state level and at the national level. John F. Bagwell is a past-president of the North Texas Chapter of BMA. We attend seminars and other events to stay current on legal issues that pertain to the banking community.
Everything in One Place - We offer virtually every advertising, public relations, and marketing service. That means with one telephone call you can coordinate newspaper ads, radio commercials, direct mail programs, site selections, advertising specialties - even your message-on-hold program for your telephone.

Both Customized and Syndicated Programs - Now you can have the best of both worlds. If your project is unique, or you require customized ads, our staff works as a full-service advertising agency. For banks that wish to save money on creative cost, we offer a dozen fully produced campaigns that include radio and newspaper ads. These can be used "as is" or can be completely customized for your market.

Excellent customer service - Your account executive and support staff will work hard to make sure your project is delivered on budget, on time, and with no hassles.

For more information on our financial services marketing, contact us.

Bagwell Marketing - Dallas, Texas
We're more than an advertising agency--
We're your marketing partner.®

Copyright Bagwell Marketing 2008